How do you get people excited about a phone plan when you have to compete with the holidays and the World Cup coinciding for the first time in history? The answer is simple: you write a song about getting MORE. More connections, more joy, more holiday, and more soccer. We launched a campaign that took the classic song “Happy Together” by The Turtles and the popular soccer stadium chant Olé, Olé, Olé to create irresistibly catchy tunes. And who better to sing the stuck-in-your-head melodies than Mr. Despacito himself, Luis Fonsi. So, get ready to have these songs stuck in your head. We warned you.